Strategy that moves your brand forward.

Services & Pricing

Flexible engagement, serious results

Every engagement begins with the one-time Authority Accelerator Setup — your brand narrative, channel optimization, content calendar, and analytics foundation. Then choose the monthly retainer that fits your ambition.

Portfolio & Case Studies

Work that speaks for itself

Real campaigns. Real results. A track record built across nonprofit, legal, media, and professional services.

Nonprofit · Legal Aid

Community Legal Services — Orange County

$100K Grant Campaign: Housing Rights & Eviction Diversion

Led a 12-month strategic media buying and targeted advertising campaign to raise awareness of housing rights and eviction diversion services among at-risk tenants. Deployed hyper-local transit advertising in English, Spanish, and Haitian Creole, using zip-code-level eviction data to target high-risk neighborhoods. Campaign was so successful it was awarded additional grant funding mid-cycle — and replicated with subsequent funders.

500K+Campaign Impressions

3Languages Served

↑↑Helpline Calls & Intake Volume

+Additional Grant Awarded Mid-Campaign

Rebrand · PR

Community Legal Services of Mid-Florida

Full Organizational Rebrand: "Legal Aid for All"

Advocated for and executed a comprehensive organizational rebrand — from name and logo to tagline and all communications. Established the marketing department from scratch, led media relations, and drove a 142% increase in media mentions. Directly contributed to a $2 million unsolicited donation in 2023.

142%More Media Mentions

$2MUnsolicited Donation Generated

383KWebsite Visitors (from 32K)

Multi-Platform Media

Broadcast & Digital Campaign

749% Over-Delivery: TV, Streaming & Digital Strategy

Implemented a multi-platform marketing strategy spanning digital, television, and streaming media. Delivered dramatically above-target broadcast impressions while growing monthly conversions and digital video engagement.

749%Broadcast Over-Delivery

20%Rise in Conversions

36%Digital Video Growth

What People Say

Trusted by the people she's worked with

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From ideas to design and implementation! Michelle has the ability to see the value in current initiatives and conceptualize what will drive results for future goal achievement, leveraging your branding assets. I have had the pleasure of working with her as a consultant and now as a part of the team leading growth for the organization. I highly recommend Michelle!

LinkedIn Recommendation

Colleague & Client, Community Legal Services

B

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The personality and charisma that Michelle brings to the table is unmatched. I really enjoyed working with her on a wide variety of broadcast productions, but I especially remember her enthusiasm as a field reporter experiencing various events and attractions this area has to offer. Michelle would definitely be a welcomed asset to any company.

Broadcast Industry Colleague

Television & Media Production

C

"

Michelle is a strategic thinker with a proven record of brand growth. Her impactful media relations and marketing initiatives speak for themselves — including directly contributing to an unprecedented $2 million unsolicited donation and growing website traffic from 32,000 to over 383,000 visitors within a year.

Community Legal Services

Organizational Impact Summary

Podcasts & Media

On the mic, on the stage

Michelle hosts podcasts that go deep — into faith, life, and the conversations people are almost afraid to have. Two active shows available across all major platforms.